By moving beyond lab tasks to richer, real-world settings, like virtual reality, we can better understand how perception ...

Voices of the Herd' asks us to consider what it is like to be a cow, a highly intelligent and deeply emotional sentient ...

There’s also the fact that shopping at Costco can turn on the brain’s mesolimbic system, or “reward center.” Barbera says that this can derive from your perception of value.

Understanding how pricing influences consumer psychology can help you set strategies that boost sales while reinforcing your ...

This new project adds a verbal AI system (a large language model) to probe deeper into perception. Its goal is to study how ...

The behavioural strategist and author helps startups and creative professionals redefine the perception of value and pricing ...

In today's world, social media has become a stage where some couples perform their relationship rather than live it. While ...

Researchers have found that TikTok activity is linked to both body appreciation and dissatisfaction among young women. The ...

Stress and anxiety do not only arise from external life situations, but also (and in almost all cases) from the way we ...

The interdisciplinary field of cyberpsychology has made a significant impact on key areas of computing, including ...

You might be wondering why so many people choose to stay in such situations. The reasons are often complex and deeply ...

Life is moving at a mile a minute. Growing up, it felt like the days and years were longer. The four years it takes to go ...