Digital advertising’s dividing line between performance and awareness channels is crumbling, and AI is the wrecking ball.

Cash flow is the heartbeat of any business. Without it, even profitable companies can quickly run into trouble. Accounts receivable (AR), the money owed to a business by customers, is a critical ...

In this reality, trust is the only real currency. Consumers don’t care whether a placement was earned, affiliate-driven, or ...

Segment profits increased by 2% to reach $73.2 million during the quarter. Net income attributable to owners decreased to $27 ...

IPO, with fundamentals not supporting its more than doubled market cap. Click here to read my latest analysis of PTNM stock.

M&A expert John D. Wagner walks through the reasons why it should not rise and fall with sales. He will also review the KPIs that affect Gross Profit Margin percentage (GPM%) and how to monitor and ...

Marchex's benchmarking capability provides businesses with real-time visibility into how they compare to their peers across key performance indicators.

Chasing cost per conversion or ROAS as your KPI leads to underspend. See why conversion volume is a smarter way to scale ...

Car buyers are rushing out to buy electric vehicles as the clock ticks down on a tax credit program allowing them to save thousands on new and used cars. According to an analysis from the Detroit Free ...

Sarina Trangle started as a corporate news reporter in October 2024. She previously spent four years on the business desk at Newsday, covering the health industry, commercial real estate and cannabis.

Sales forecasts from Deloitte and Salesforce predict relatively rosy sales this holiday season, but not everyone is predicting a blockbuster holiday — and to be sure, there are reasons for concern.

Voters in Iowa City, Coralville, and North Liberty will decide on a 1% local option sales tax in November. State law requires 50% of the revenue to be used for property tax relief, with the other half ...