Mattel has launched "Monster High" inspired video games in Roblox and Fortnite. The toy company is building out its in-house ...

Mattel, Inc. (NASDAQ: MAT), a leading global toy and family entertainment company and owner of one of the most iconic brand ...

Loyalty programs show that brands have been using game mechanics for years, and platforms such as Roblox demonstrate the ...

Investing.com -- Morgan Stanley turned more bullish on Roblox Corp., saying the gaming platform is on track to exceed 1 ...

Roblox’s latest viral hit, Steal a Brainrot, turns meme chaos into gameplay—mixing tycoon grind, PvP raids, and Gen Alpha ...

Autodesk’s AI-infused visual effects toolkit, NBCUniversal’s customizable Olympics experience, and other bright ideas.

Moose Toys and Gamefam have teamed up once again to bring Heroes of Goo Jit Zu back to Roblox this holiday season. Following ...

It wasn’t until late on a Wednesday afternoon, three days into the Game Connect Asia Pacific (GCAP) conference that the penny ...

There's a wide range of ages when it comes to the Roblox generation and I speak from experience as a librarian having to ...

Discover Roblox’s platform features, user engagement, and strategies driving growth in digital interactive gaming.