I will say, though, again, to Damon’s point, it really is about that creative spark that comes from people and improving just overall workflows.” Later, an Xbox rep reached out to add more context, ...

As part of a strategic shift away from exclusivity, Microsoft is bringing Halo to Sony’s competing console for the first time ...

The longer, more nuanced answer is that, done correctly, Halo: Campaign Evolved could set the pace for the future of Halo. It ...

Outlook won’t simply bolt on AI but rebuild around it.

An original Xbox exclusive from 2006 has returned in 2025 with a new reboot, but this new release is proving divisive.

After the cancellation of last year's game, Football Manager 26 marks a return for the popular franchise, and you might not ...

According to anonymous Bloomberg sources, Microsoft began demanding 30 percent profit margins across all divisions starting in 2023. This target far exceeds the video game industry's ...

A new Bloomberg report alleges that Microsoft has tasked Xbox with delivering a 30% profit margin target, which is ...

Sony, which has significantly improved its profit margins since concluding its acquisition of Bungie, achieved around 16% ...