There aren't many rules when it comes to selling commercials, but among traditional media companies, one has long been ...

Find new ideas and classic advice on strategy, innovation and leadership, for global leaders from the world's best business and management experts.

Google lets U.S. merchants offer product subscriptions in Shopping ads, creating new recurring revenue and customer loyalty ...

The latest Google Ads API update gives advertisers new AI-driven automation, smarter bidding options, and deeper performance ...

DirecTV wants to use AI to put you, your family, and your pets inside a custom TV screensaver. If that’s not uncanny enough, ...

Over on the Street Fighter subreddit, fans are unsurprisingly enjoying the ads, with one fan joking that they’re canon and ...

Support for Windows 10 ends on October 14 this week. Here's everything you need to know about how your PC is at risk, and ...

People in New York City are bombarded by ads at every turn -- but targeted ads for marketing professionals can still pack a ...

Alphabet Inc's Google faced a bipartisan buzzsaw of tough questions about its ad business in a hearing on Tuesday, with a particular focus on whether it misused its dominance in online advertising to ...

SACRAMENTO, Calif. (AP) — U.S. Immigration and Customs Enforcement is spending millions of dollars on television advertising in select metro areas around the country, an Associated Press tally found, ...

The former FTC chair has pointed out she was right all along, in her attempt to block Microsoft's acquisition of Activision ...