As the temperatures drop and the leaves start to fall, our shopping team has been finding the best new-in buys to help ...

Instead of transitioning into lighter, cool shades, Black women are opting for warm, golden tones in this season’s “toasty ...

Instead of perfectly sculpted arches, fuller, bushier, anti-instagram brows are taking center stage, as seen on countless ...

With that said, we’ve rounded up 19 of our favourite Next-Gen Black creatives that you need to know about this Black History Month to find out their current beauty obsessions, how they’re navigating ...

Meanwhile, for lightweight yet long-wearing coverage, follow up with the breathable BFF All Day foundation with its natural ...

Shopify reports that brands need distinct voices to stand out amid digital sameness, emphasizing authenticity, engagement, ...

Get the ultimate glowing Diwali makeup look with South Asian skin solutions, and affordable beauty dupes for radiant festive ...

So, if you can use AI to see how you'll age, test out new hairstyles, try on outfits, predict your future baby's face and create headshots, you can use it as a makeup artist. Yes, you can turn your ...

After all its viral videos on social media, I knew I had to try Il Makiage foundation for myself to see if it lived up to its ...

That means it’s time to swap summer’s soft pastels and light washes for fall makeup looks that are perfectly moody. Whether ...

Big brands held the upper hand. They dominated global markets with compelling content and robust online visibility.

Fortunately, formulas have improved drastically in recent years, with hydrating, glow-boosting and skin-smoothing powder ...