Advertisers can now automatically import Meta and TikTok ad cost data into Google Analytics for unified, real-time cross-channel reporting.
Google has updated an internal health policy that pushed staff to use a third-party AI tool, following employee backlash.
New Forbes Research data reveals most C-suite executives report limited AI ROI, with 39% citing measurement challenges as a key obstacle to quantifying the technology's business impact.
In our Google Sheets review, we examine the platform’s capabilities and how it compares to Excel and other top spreadsheet applications.
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