Google Ads tweaks default conversion goal behavior

Google Ads will stop automatically making all new conversion goals account-default, helping campaigns avoid bidding toward irrelevant signals.
Search Engine Land

Google Tag Manager adds event parameters to Ads and Floodlight tags

Google Tag Manager (GTM) has rolled out a long-awaited update: advertisers can now add custom event parameters directly to Google Ads and Floodlight tags. How it works. A new Event Parameters field ...
Hosted on MSN

When to trust Google Ads AI and when you shouldn’t

Google Ads mostly ... you create to perform specific tasks. While they don’t use AI in the way Smart Bidding does, they are a powerful form of automation that many paid search professionals rely on ...
Business Standard

Now, Google Photos lets you create videos from static images: How it works

Google is rolling out its latest AI video generation model, Veo 3, to Google Photos. According to a Google blog, it will allow users to transform their still photos into short, higher-quality video ...
GeekWire

LIGO and Google create a new AI tool to supercharge the hunt for gravitational waves

The Laser Interferometer Gravitational-Wave Observatory, or LIGO, has already won its researchers a Nobel Prize — and now artificial intelligence is poised to take LIGO’s search for cosmic collisions ...
Hindustan Times

How to create a cutout sticker on Google photos on iOS

Google Photos on iOS now mirrors what Apple introduced with Visual Look Up. Tap and hold the subject in any photo, person, pet, object, and the app magically isolates it from the background in a ...