Use audience signals to refine your reach, reduce wasted spend, and apply performance data across Google and other ad ...

What’s the narrowest, niche, specific type of targeting you can use in Google Ads? Placements! It’s a type of content targeting that you can use in Display and Video campaigns. (We covered one of your ...

The Cloudflare CEO joined ‘The Big Interview’ to talk about standing up to content scraping, the internet's potential futures ...

Each GH-900 question is fully explained at the end of the set, so take your time, think through the scenarios carefully, and ...

A student taking an online quiz sees a button appear in their Chrome browser: “homework help.” Soon, Google’s artificial intelligence has read the question on-screen and suggests “choice B” as the ...

Google’s updated search ad labeling increases transparency and may influence user behavior. Learn what’s changing and how it ...

A new redesign of Google Search groups all ads together under a single 'Sponsored' heading to make it easier to distinguish ...

Google's search results will more clearly label "sponsored" links, and you can collapse them with a single click or tap.

Google recently updated its sponsored search results – those listings that typically appear above organic results in search engine results pages (SERPs) – with new navigation ...

Follow ZDNET: Add us as a preferred source on Google. Google's new feature will hide sponsored results in Search. "Hide sponsored results" applies to all ads on the page. If you immediately scroll ...

In the video, a young woman interviews for a job on a video call. She has a smartphone propped up against her laptop screen, ...

Search has always been a moving target. From the days when keyword match types and manual cost-per-click (CPCs) gave advertisers a sense of control, to the rise of Shopping ads, automated bidding, and ...