The ability to interpret nuanced user signals and creatively respond to them is an SEO skill that AI cannot replace.

There’s a belief that we’re ditching web search for chatbots to find news, information and products. The truth is more ...

Baidu, sometimes called China’s Google, was founded as a search engine business in 2000, but its market share and associated advertising dollars have slipped in recent years, as users flocked to ...

Apple is reportedly exploring the integration of AI-powered search engines into its Safari web browser, according to Bloomberg News. This move ...

Samsung Electronics MENA's Omar Saheb explains why marketers need to rethink visibility strategies on search engines in the ...

SEO tools for LLM Search are maturing as marketers better understand what to measure and how those measurements support ...

AI Mode is Google's bid to counter answer engines such as Perplexity and OpenAI's ChatGPT, which have gained ground over the ...

Taboola's DeeperDive connects readers with unique publisher content, empowering publishers to defy abuse by Gen AI search. The technology is powered by Taboola’s unique “Pulse of the Internet ...

Do top search engines (e.g., Google) or top AI chatbots (e.g., ChatGPT) receive more visits? Is the volume of traffic for each type of tool trending up or down? To find out, researchers at ...

Taboola today announced DeeperDive, an industry-first Gen AI answer engine designed to live directly on publisher websites and leverage their own content. DeeperDive connects readers with diverse ...

Google challenges Cloudflare’s anti-scraping tech; are dupes plagiarism?; web traffic is careening off a cliff.

The group of complainants claim that the overviews reduce click-through traffic, undermine the value of original journalism, ...