The agency is expected to drive localised advertiser relationships, lead sales strategy and bring the travel audience closer ...

As Bigg Boss enters its 19th Hindi season, JioStar’s Mahesh Shetty outlines how the reality franchise keeps advertisers ...

Kerala’s harvest festival, Onam signals both cultural celebration and a sharp uptick in advertiser confidence this festive ...

Before taking up his new role, Mohanty held senior marketing positions across the technology sector. At Meta, he worked for ...

The new performance metrics are expected to provide more data on your content performance, so you can optimise for the most ...

In this article, Rupesh Kashyap of Fire & Waterr Consulting notes that culture-first branding or advertising goes deeper than ...

The board is expected to invite fresh bids for jersey sponsorship rights ahead of the Asia Cup. If an agreement is not reached in time, India could take the field without a lead jersey sponsor when ...

With over a decade of experience in advertising sales and media, he most recently served as Group Head - Advertising Sales at ...

In this week’s ad spot, Apple showcases how the iPhone 16 Pro helps people with Parkinson’s continue capturing life’s moments ...

Excellent Publicity is an independent, AI-powered full-service advertising agency that delivers multi-channel campaigns ...

Manav Sahni of Nestlé India discusses how Milkmaid is increasing its influencer marketing investments during festive seasons ...

Trivedi will now oversee Marketing and Central Strategy. Since joining as CMO in 2023, she has driven brand growth and ...