L'Oreal turns to Google as coronavirus spurs virtual make-up shift

Shoppers searching Google for cosmetics will be able to try them on virtually through a deal with L'Oreal, as the French group looks to make up for lost store sales caused by coronavirus lockdowns by ...

I Watched 24 Hours of YouTube Videos to Find the 40 Best Halloween Makeup Tutorials

You may need to stock up on a thing or two to complete your Halloween look. Think: colored eyeliners, face paint, makeup brushes, false lashes, and, of course, a great makeup remover. Before you dive ...
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A Pro MUA Reveals The Makeup Techniques That Will ‘Shave Years Off Your Face’

If you’ve ever wondered how makeup artists make skin look youthful and radiant without surgery, pro MUA Marlena Stell has some insider secrets. In a recent YouTube tutorial, the 45-year-old makeup ...

Focus: P&G, other advertisers to stick by TikTok unless clock runs out

Major advertisers including Procter & Gamble , Danone and Chipotle Mexican Grill are committed to spending on TikTok even as the hot Chinese-owned video sharing platform faces a possible ban in the U.

Streamin’ King: ‘The Institute’ Is A Little Bit ‘Firestarter,’ A Little Bit ‘IT’

Streamin’ King is grave-digging through the myriad Stephen King adaptations available on streaming. This time we’re watching ...