TA Associates acquired a majority stake in FinQuery, an Atlanta-based provider of AI-powered accounting automation software.

A company can use any number of tools to grow its business, but adopting a marketing automation suite into a company's sales process is one of the more necessary options. Marketing automation provides ...

The inclusion of AI and automation in retail businesses’ marketing strategies may have its roots in single channels, like ...

In business, most people view customer behavior as one-dimensional—something to be observed and responded to. As a result, marketing efforts become only a reactive process. However, what if you could ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Businesses often invest great resources in acquiring licenses and implementing sales CRM and ...

Rocket CRM has announced a major expansion of its platform with the introduction of Rocket CRM Marketing Automation, a set of capabilities designed to streamline workflows, reduce repetitive tasks, ...

Agentic AI is also likely to bring more automation to multifamily marketing campaigns, according to Martin. She theorized ...

The whole purpose of software is to automate tasks to increase productivity. Today, innovative new software techniques, often involving AI and machine learning, are finally allowing automation that ...

The companies that will thrive in 2026 have one thing in common: They're automating the time-drains holding others back. Business automation uses technology to handle repetitive tasks ...