Ever stumbled upon a video of a stranger whispering into a microphone, tapping random objects, playing with slime, or devouring an feast of crunchy fried chicken and fiery Budak ramen noodles?

Is your feed filled with whispering, finger-tapping or other tinkling sounds? It’s only natural to wonder what they mean and why many enjoy these sounds and videos. Some even claim these ASMR videos ...

ASMR videos, which can leave people feeling tingly and blissful, are surging in popularity. Here’s a look at the science behind the experience. March 31 at 6:01 a.m. A genre of video called ASMR is an ...

You can sell a haircut, but how do you sell the feeling of getting a haircut? This was the question that led sports-themed haircutting franchise Sport Clips to ASMR audio ads. Now Veritonic has ...

According to the National Library of Medicine, ASMR is a newly coined abbreviation for "Autonomous Sensory Meridian Response." Colloquially, ASMR is also known as “brain tingles." It is used to ...