Navigating the clickless future: actionable strategies for marketers

Traditional website clicks are declining, while search becomes more conversational and answer-driven. For brands looking to ...

Michigan's Gen Alpha kids are saying '6-7' and 'sendy.' What are they talking about?

Michigan parents and teachers might be stumped when Gen Alpha kids — those born from 2010 to 2024 — toss out terms like ...

Broadcom's OpenAI Deal: You Should Consider Covered Call Options

Broadcom Inc.'s $200B AI accelerator deal with OpenAI impacts its valuation and investment strategy. Click here to read an ...

Present Value Interest Factor (PVIF) Explained: Formula and Applications

Learn how the present value interest factor (PVIF) formula helps evaluate the current value of future sums and analyze annuities effectively.

Indiana's Gen Alpha kids are saying '6-7' and 'sendy.' What in the skibidi flop do they mean?

Gen Alpha has developed a lexicon partly coined from "brain rot," a term for the mindless, addictive digital content consumed on the internet, particularly from TikTok and Twitch.