TW-BERT is an end-to-end query term weighting framework that bridges two paradigms to improve search results Integrates with existing query expansion models and improves performance Deploying the new ...

I’ve been considering ranking factors this year and asked several leading SEOs for a reality check (Real World Ranking Factors). The feedback I received confirmed the direction of my thoughts about ...

Twitter patents and other publications reveal likely aspects of how tweets become promoted in the timeline feeds of users. Some of Twitter’s timeline ranking factors are very surprising, and adjusting ...

I am starting to see early signs of a possible Google search ranking algorithm update touching down this morning, April 3rd. The automated tracking tools are not picking it up yet, but I am seeing ...