Profitable Customer Value (PCV) refers to how much profit your customers generate due to marketing. This is the measurable ...

AI may be getting all the headlines, but beneath every successful deployment is something less glamorous and far more important: a robust data culture. For enterprises seeking to unlock the value of ...

If there is one question to rule all of marketing, it goes something like this: "On a scale of zero to 10, with 10 being the highest, how likely are you to recommend our company to a friend or ...

New Delhi [India], September 7 (ANI): Air India CEO Campbell Wilson on Sunday drew attention to the airline's operations in recent days, stressing that the rate of flight incidents remains in line ...

Genesis Reference Labs earns an industry-leading Net Promoter Score of 88, showcasing its commitment to diagnostic excellence and customer satisfaction. ORLANDO, FL, UNITED STATES, September 18, 2025 ...

Every restaurant executive knows the fundamental truth: happy guests come back more often. But in an industry obsessed with ...

Air India CEO Campbell Wilson on Sunday drew attention to the airline's operations in recent days, stressing that the rate of flight incidents remains in line with the carrier's scale, even as ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Leaders of mission-driven organizations face a paradox: The passion that fuels their work is ...

Greenbrier running back Enoch Assan ran wild as the Panthers beat Van Buren 48-34 on Friday night at Don Jones Stadium at John Hawks Memorial Field. Assan rushed for a school record 314 yards and five ...

“I want to prove that scoring 50 or 60 (goals) is not a one-off,” McDavid told Spector. “I’ve had 50 goals, and I’ve had 100 assists, and I like the goals a little bit more.” Back in 2023, McDavid won ...

BUENOS AIRES — Lionel Messi made sure he had good memories of playing a home qualifier with Argentina’s national team for the last time in his illustrious career. Messi scored twice Thursday in ...