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Bitcoin, Strategy

MicroStrategy goes big on BI and Bitcoin as rebranding drops ‘Micro’

Rebrand comes with major risks as cryptocurrency's huge role could be viewed as a ‘distraction’ by firm’s customer base, analyst says.

Cointelegraph.com on MSN · 2d

MicroStrategy rebrands to ‘Strategy’ and adopts Bitcoin logo

MicroStrategy, the business intelligence firm and Bitcoin treasury company co-founded by Michael Saylor has rebranded to “Strategy.”

The Business Journals · 2d

MicroStrategy changes its name to reflect bitcoin focus

MicroStrategy is changing its name to reflect its transformation from strictly a software firm to the self-described "world's largest bitcoin treasury company."

3d

The Case for Accepting MicroStrategy’s (MSTR) Billion Dollar Bitcoin Gamble

The insatiable Bitcoin-buyer MicroStrategy (MSTR) has seen an impressive rise of over 600% in the past year—a performance ...

12d

MicroStrategy Buys More Bitcoin While Adding Capital Raising Tools

MicroStrategy Inc. bought Bitcoin for a 12th consecutive week and unveiled details for the sale of perpetual preferred stock ...

2don MSN

MicroStrategy Reports Larger-Than-Expected Loss, Increase in Bitcoin Holdings

MicroStrategy disclosed in a regulatory filing on Monday that it had gone a week without purchasing any Bitcoin for the first ...

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