Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. These days, intangible assets—like brand reputation, organizational culture, intellectual ...

We're constantly told data is the most valuable asset in our digital economy. Yet in the worlds of accounting and insurance, data isn't a formal asset on the books. It is not an object with tangible ...

Arantxa Monroy of BC&B says trademarks do not merely assert a legal right; they underpin reputation, attract investment, and create long-term enterprise value when managed strategically In ...