Sept 3 (Reuters) - TikTok launched a marketing program on Thursday to attract more advertisers with tools to measure the success of ad campaigns that run on its popular short video app. The program ...

What’s the narrowest, niche, specific type of targeting you can use in Google Ads? Placements! It’s a type of content targeting that you can use in Display and Video campaigns. (We covered one of your ...

Many people are earning a lot from YouTube. If you're a content creator, it's important to understand YouTube's pay-per-view system to maximize your earnings from the platform. If you're a content ...

NBCUniversal and YouTube TV announced a "long-term" distribution agreement, ending the threat of a blackout of NBCU networks in some 10 million homes.

The smart TV maker will encourage mom-and-pop businesses to use generative AI to make video ads that will run on its streaming service. The smart TV maker will encourage mom-and-pop businesses to ...

Timi is a news and deals writer who's been reporting on technology for over a decade. He loves breaking down complex subjects into easy-to-read pieces that keep you informed. But his recent passion ...

TELEVISION doesn’t have to break the bank. In fact, it doesn’t have to cost anything at all. I’m The Sun’s resident Tech expert and I’ve rounded up some of the best ...

AI product tagging, brand links for Shorts, and swappable ad segments are on the way. AI product tagging, brand links for Shorts, and swappable ad segments are on the way. is a news writer focused on ...

Roblox has no trouble attracting players, but profitability is another story. With steep losses and a premium valuation, investors need to watch these three levers closely.

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