You can post a job on LinkedIn so potential candidates can apply directly through the site – but it will cost money. Here's what you need to know.

If you use it intentionally, it can boost your visibility, spark new conversations and even unlock hidden job opportunities.

Experts share their best advice. Sending LinkedIn DMs—the digital version of cold-calling—can come across as pushy and is becoming a much-less-effective strategy for job seekers. Luckily, there is so ...