Why Choosing the Right Marketing Recruiter Matters A founder friend of mine once hired a marketing lead who lit up the interview process with big ideas and indu ...

Co-founders Siddhartha Singh and Aayush Bansal are not just agency leaders; they are hands-on strategists shaping brand ...

The insights these agency pros' most trusted mentors shared stuck with them for life, shaping how they show up for clients, ...

The fusion of local emotion with global technology innovation is giving rise to a new visual language -- where old-world ...

Data offers precision, creativity delivers meaning, and AI unlocks scale. Used alone, each feels incomplete. Together, they ...

"AI will also make the original more valuable than ever. To future-proof your brand, invest in what machines cannot create," Kassabji writes.

Gersh president Leslie Siebert calls the Tilly Norwood phenomenon “frightening” and "we’re not going to be that agency” to represent the AI creation.

As it rapidly expands, the chain looks to raise awareness with its first national marketing campaign, newly appointed CMO Jon ...

The Financial Times has appointed New Commercial Arts as its creative agency following a competitive three-way pitch. The final shorlist included NCA, VCCP and Joint. The review, which kicked off in ...

Six months on from Technicolor’s collapse, Green Square’s Nick Berry assesses the state of the creative production industry.