How Taylor Swift’s Media Strategy Broke an Untouchable Album Record | Analysis

Taylor Swift’s grasp on culture — and ability to engage her fans — has helped her plow through an Adele record considered unbeatable.

Friendships aren’t just about keeping score – new psychology research looks at why we help our friends when they need it

What all this research suggests is that friendship is less about the exchange of favors and more about being there for each other when unforeseeable disaster strikes. Friendship seems more like an ...