How to make Google your default search engine on any major web browser

You can make Google your default search engine in the desktop or mobile version of any major web browser in a few quick steps ...

How to change your default search engine in Google Chrome, and switch between Google, Bing, and more

You can change your default search engine in Google Chrome by heading to your Settings menu on desktop or mobile.
Search Engine Land

How to create content that works for search and generative engines

For years, optimizing content meant focusing almost entirely on Google and other traditional engines. But with the rapid rise of generative AI chatbots – tools that don’t just link but summarize – ...
Search Engine Land

SEO vs. GEO: What’s different? What’s the same?

Search is evolving – fast. AI tools now deliver direct answers, while traditional search engines still list links. To stay visible, marketers need both search engine optimization (SEO) and generative ...