Use audience signals to refine your reach, reduce wasted spend, and apply performance data across Google and other ad platforms.

Google is willing to cough up more advertising data to publishers to address concerns about its illegal monopoly over digital ...

After months of work, your website is finally live – but how do you get people to see it? Google Ads looks like the perfect solution, yet many small business owners quickly learn it’s anything but ...

The Justice Department and Google wrapped up a two-week hearing that could have a major effect on online advertising.

Google changed its policies about fingerprinting. Google sells access to audiences. Google's ad platforms allow you to do ...

Alphabet's Google is seeking to avoid a forced sale of part of its online advertising business in its latest face-off with ...