Marketing Strategy - When handled adeptly, customer data can be a marketer's most reliable weapon for reaching customers' buying intentions—and closing sales. Learn five ways to build a data-driven ...

Choosing the new-construction route comes with challenges like cost overruns, permitting delays and supply-chain issues, but also the promise of getting a fully customized home.

This video covers [specific topic], showcasing [specific equipment, products, or techniques] used throughout. The content ...

Scientists are tinkering with plant genes to create crops that seed their own clones, with a host of benefits for farmers.

A bacterial work-around developed by UC Davis plant scientists aims to reduce pollution and lower costs for farmers.