AppleTV+ drops plus sign, becomes Apple TV in rebrand

Apple TV+ announced on Monday, Oct. 13 that it was dropping the plus sign, becoming Apple TV but no word as to when the ...

Apple TV+ Rebranded to Apple TV as Company Brings F1 the Movie to Streaming Platform

Apple announced the streaming debut of F1 the Movie Apple now has two products with the same name The company did not reveal ...
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Another Day, Another Rebrand: Apple TV+ Is Now Apple TV

It's been a year of rebrands for streaming services, and the latest to join the trend is Apple. Its streaming platform, Apple ...

Eddy Cue explains why Apple TV dropped the Plus, and how it’s not confusing

In a guest appearance on The Town podcast hosted by Matt Belloni, Eddy Cue discussed why the company decided to drop the “Plus” from Apple TV Plus and why Apple does not believe it will create ...