Google Ads will stop automatically making all new conversion goals account-default, helping campaigns avoid bidding toward irrelevant signals.

Meta Platforms (META) has had discussions with Google (GOOG) (GOOGL) about using the latter's Gemini artificial intelligence ...

As customer journeys migrate into LLMs, you need new ways to track behavior. Here’s how LLM tracking tools approach the ...

To drive results, data must shape decisions in real time. That means prioritizing clarity, ownership and follow-through. When ...

SEO isn’t dead, but marketers will need to pivot to new strategies that prioritise AI citations in the coming years, leaving the traditional website model unrecognisable.

Explores how India's tax code uses concessions, exemptions, and deductions to achieve public policy goals, aligning with constitutional directives and social ...

Two men have appeared in court in London in connection with the September 2024 cyber attack that disrupted online services at ...

If you’re getting ready to buy a new home or refinance your mortgage in Michigan, understanding current rates is key. That said, these rates aren’t set in stone, and they change based on factors like ...

This repo contains the source code for running a local MCP server that interacts with APIs for Google Analytics. Join the discussion and ask questions in the 🤖-analytics-mcp channel on Discord.

See how GA4 funnels reveal where SaaS users drop off — and how to fix friction points to improve conversions, onboarding and revenue growth. The post How to optimize B2B SaaS user journeys with GA4 ...

HOUSTON — A Beaumont mother says she was stunned when her 5-year-old son came home from school covered in vomit because staff said they could not help him without her signature on a new consent form.

Nasdaq has filed for a rule change with the SEC that would allow regulated exchanges in the US to trade tokenized stocks. Nasdaq, the world’s second-largest stock exchange by market capitalization, is ...