Understand the shift from SEO to GEO and how it transforms digital marketing with AI integration for better SERP visibility.

Refresh your Google Search results and see a section dedicated to your chosen sources in your Google Top stories. It's as simple as that to ensure you're being served news from publications you trust ...

Google now lets you choose which outlets you want to see more often in Top Stories. Here's how to set your preferred sources ...

HubSpot reports that AI-driven search is altering content strategies; businesses must diversify across channels to engage ...

Elevate your monthly PPC updates with clear, insightful stories that showcase results, highlight value, and strengthen client ...

Cloudflare’s new Content Signals limit AI use of your content via robots.txt. However, it’s unclear whether Google or others ...

Discover the hidden feature that lets you customize Google Search results with your preferred sources; don't miss a beat from ...

Through generative engine optimization (GEO), marketers can structure and enrich content for visibility in AI-driven search ...

How to optimise for the changes in search behaviour that have emerged as a result of GenAI, and how marketers can gauge the ...

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. The Google Ads sponsored results grouping interface ...

"We fired the SEO company that we used to use. I no longer care about ranking on Google," said the founder of Geek Window ...

Automation can drive PPC growth, but without human guardrails, it chases cheap wins instead of business outcomes.