Use audience signals to refine your reach, reduce wasted spend, and apply performance data across Google and other ad platforms.

Google changed its policies about fingerprinting. Google sells access to audiences. Google's ad platforms allow you to do ...

The Justice Department and Google wrapped up a two-week hearing that could have a major effect on online advertising.

Responsive Search Ads (RSAs) have been around for many years now, but for some reason, so many Google Ads practitioners still find them confusing. RSAs can be incredibly powerful if you know how to ...

Uploading Content Onto The Video-sharing Behemoth Is Easy, But Monetizing Your Channel Takes A Lot Of Attention And Hard Work ...

Breaking up Google’s ad tech monopoly is, apparently, like going to Mars or trying to replace Michael Jordan — dubiously ...

If you had invested $10,200 on the day Google first traded publicly and never sold a share, your investment would have grown ...

(Bloomberg/Leah Nylen) — The Justice Department gets a second chance to force a breakup of Alphabet Inc.’s Google Monday as it heads to court before the Virginia federal judge who ruled the search ...

Advertisers across APAC are rethinking their dependence on Google and Meta as user attention shifts to independent apps.

In an official blog post, Google announced that it will be bringing AI to Google Finance, a tool for providing information about the world of business and investment, and it's currently in the testing ...

Amazon, Microsoft, Google, Meta and OpenAI plan to spend at least US$325bil by the end of the year in pursuit of A.I. We ...

Meta will begin utilizing data from user interactions with its AI products, such as its chatbot and smart glasses, to sell ...