A woman's video showing her attempts to do her own makeup and her struggle with product shades gained massive views and attracted supportive advice.

You may need to stock up on a thing or two to complete your Halloween look. Think: colored eyeliners, face paint, makeup brushes, false lashes, and, of course, a great makeup remover. Before you dive ...

Photoshop CC 2015.5 tutorial showing how to transform a photo into the look of a realistic, watercolor painting. Unlike ...

A beauty writer shares how the 2010s technique—from bold and defined to subtle and soft—defines makeup routines.

For H! Fashion's Beauty Breakdown, the makeup guru and content creator reveals her glow-up secrets and gets real about life ...

A guide to Gen Z this week, including the scandal around D4vd, TikTok's obsession with veneers, rising sign makeup, and ...

YouTubers are no longer just creators, and in some cases, their side businesses are growing faster than their channels.

When it comes to getting rid of spots, some people will try anything - but some popular methods out there have actually been ...

It might feel wild, but Gen Alpha influencers are already on the rise.

Shoppers searching Google for cosmetics will be able to try them on virtually through a deal with L'Oreal, as the French group looks to make up for lost store sales caused by coronavirus lockdowns by ...

From lip gloss hauls to skin serums, beauty culture is luring tweens early. Here’s how parents can set boundaries without killing the fun.

The ‘Murder, Mystery & Makeup’ true-crime podcast host is looking to extend her business reach in TV, film, live events and other media platforms.