When you hear the phrase “hypergrowth startup,” the first things that come to mind are funding rounds, new product launches, ...
OMD Worldwide execs approached the Media Rating Council nearly two years ago and then began developing standards to bring transparency to the ad industry. Now the agency wants the ad industry to adopt ...
Google announced it will replace the "Ad networks" blocking control from Brand safety within in AdSense with a new ...
Global ad laws were already a patchwork. Then came AI. Faster, fuzzier, and harder to govern. Between fines, fragmented ...
The AdExchanger Commerce Media Newsletter has been on a brief hiatus due to some in-court legal issues (Google’s, not my own) ...
OMD Worldwide execs approached the Media Rating Council nearly two years ago and then began developing standards to bring transparency to the ad industry. Now the agency wants the ad industry to adopt ...
Government attorneys advocated for sweeping structural changes, including the divestiture of Google’s ad exchange, the core ...
Judge Leonie Brinkema is ready to be done with the DOJ v. Google saga; Amazon DSP comes out on top; and Mozilla brings ...
Google's update give advertisers more precise control over which programmatic buyers can bid on their inventory.
The bulk keyword research guide is available now on the Search Atlas blog. OTTO SEO is accessible inside the Search Atlas dashboard and activation requires installing the OTTO Pixel. Additional AI ...
The in-house platform offers brands a fresh way to advertise on the language learning app with signature characters and ...
Every person who streams a video favorite does so on their own terms, but Paramount is hoping to make the experience a little ...
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