Facing a Google Ads slump? Use this step-by-step framework to regain control, communicate clearly, and optimize strategically.

Shift your optimization mindset in 2025 with fresh strategies for keywords, Performance Max, and audience targeting. Early this year, I asked my team to recommend what we should stop, start, and ...

Learn how to access and use Performance Max channel reporting in Google Ads to see cross-channel performance and uncover new ...

Google is on trial for the second time in two years for alleged antitrust violations, as the Department of Justice (DOJ) accuses the tech giant of dominating all sides of the digital advertising te… ...

Google returns to federal court on Monday over allegations the tech giant has manipulated the online advertising market, with the Department of Justice pushing to break up parts of the company’s ...

A U.S. judge's ruling that Google has illegal monopolies in ad technology sets up the possibility of U.S. prosecutors seeking a breakup. Here's what the case involves and what Google owner ...

Google has detailed its plans to bring ads to AI Mode, the company's AI-powered experience in Google Search.