Walmart is returning to Roblox, but this time with a virtual world where gamers can discover new virtual items and accessories to personalize their experience, not browse or shop items from ...

Walmart Discovered launches on Roblox The retailer wants users to discover games, indie experiences and virtual items that are voted on by the community.

Sam’s Club is using Roblox to offer real-world deals through gameplay. Retailers like Walmart and others are increasingly investing in virtual platforms like Roblox to ...

Another big company has made its mark on Roblox. Find out what Walmart is offering with its new pass here!

Today, Walmart debuted its partnership with the video game platform Roblox; now, players can purchase Walmart goods through an in-game e-commerce hub, Walmart Discovered.

Walmart has developed two metaverse experiences on Roblox servers as a form of outreach to younger audiences and increasingly online customer demographics.

Walmart announces two new experiences on Roblox: "Walmart Land” and “Universe of Play," where players collect merch, play games, attend concerts and more.

Walmart has shut down a branded space in Roblox called Universe of Play after six months, according to a blog post from Truth in Advertising.org (TINA.org), a nonprofit consumer advocacy group.

Walmart is getting in on the metaverse action by launching two virtual experiences in Roblox — one of the hottest online gaming platforms in the world. And that’s a huge deal considering how ...

Walmart Inc. is promoting romance novels on TikTok and enhancing its Roblox offering with augmented reality.