Currently, Roblox’s immersive ads include portal and image ad formats. Per Roblox, “new video ads come with expanded controls and features like genre targeting, brand suitability and an ...

RBLX is testing ads with Google and rolling out IP licensing deals to diversify beyond its virtual currency model.

As the immersive gaming platform scales its advertising and ecommerce offerings, Campaign explores how brands can best leverage the platform and the ethical implications to consider when targeting its ...

Roblox features millions of such games, many of them generated by the very children who play them. Grow a Garden — ...

Roblox is coming for short-form video apps like TikTok, Instagram Reels, and YouTube Shorts. A game developer created Clip It inside Roblox—which is a TikTok clone that operates exclusively on ...

Roblox's new feature lets you earn cool in-game items just by watching short video ads. This new ad format connects brands with the Roblox Gen Z crowd, giving you a super easy way to snag rewards ...

The excitement around Grow a Garden has already helped Roblox's stock more than double this year. Since January, it's up ...

Roblox introduces in-game ad solutions for better monetization rates and engagement, paving the way for increased ad revenue and improved prospects. See more here.

Roblox partners with PubMatic to launch immersive video ads on its platform, targeting major brands and driving revenue growth. Find out why RBLX stock is a Buy.

Online game platform Roblox has announced that immersive video ads are now accessible to all advertisers, allowing them to reach audiences aged 13 and up.

Per Roblox, “new video ads come with expanded controls and features like genre targeting, brand suitability and an audience estimator.” ...