This method works if there is an equal chance that any of the subjects in a population will be chosen. Researchers choose simple random sampling to make generalizations about a population.

Learn how simple random sampling works and what advantages it offers over other methods when selecting a research group from a larger population.

Radu V. Craiu, Thierry Duchesne, Daniel Fortin, Sophie Baillargeon, Conditional Logistic Regression With Longitudinal Follow-up and Individual-Level Random Coefficients: A Stable and Efficient ...