The combination of predictive analytics and BI enables businesses to understand their current position and anticipate future trends, leading to enhanced decision-making.

Infer, a predictive sales and marketing platform, unveiled a new analytics package for Microsoft Power BI which, the company states, enables users to incorporate predictive and behavioral lead scores ...

Big data is breathing new life into business intelligence by putting the power of prediction into the hands of everyday decision-makers.

Predictive analytics, when combined with BI tools, can provide a competitive advantage like that of Netflix, which claims to provide quality entertainment to its viewers 24/7.

Predictive Analytics: The Holy Grail in Business Intelligence Regardless of the business model, forecasting is extremely important for businesses as it creates some insurance for future business ...

The recent pandemic shined a light on the power of predictive analytics paired with AI. Data collection is crucial in the supply chain, but it is useless if it does not lead to action.