Hilton Hotels Suggests Another Way to Buoy Brand Loyalty: Roblox Rewards The hospitality business is the latest company to use the video game platform as a brand-building tool.

Video game developer Roblox Corp. (RBLX) has earned a strong vote of confidence from JPMorgan as user activity on the gaming platform continues to break records. According to TheFly, JPMorgan ...

Videogame platform Roblox raised its forecast for full-year 2024 bookings on Thursday, as it continues to benefit from robust spending within its virtual worlds, sending its shares up over 17%.

Roblox stock surged as much as 27% Wednesday after fourth-quarter results beat forecasts. Bookings rose by 17% in the holiday quarter compared to the previous year.