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This guide will help you get the most out of YouTube, understand the platform's algorithm and gain visibility for your best videos.
With the launch of YouTube in 2005 and Netflix streaming in 2007, algorithms —not people—began directing our viewing. These recommendations can be fun.
YouTube explains how its Shorts algorithm recommends quality videos viewers want, not those aimed at exploiting the system.
YouTube has two billion active monthly users and uploads 500 hours of content every minute. Twenty five percent of U.S. adults get their news from YouTube, and 60% of regular users “use the platform ...
YouTube kicked off VidCon 2025 with a panel breaking down how to engage with the platform's algorithm and busting myths on video engagement.