Younger consumers have higher expectations for accurate portrayals of women in advertising. "Our research clearly demonstrates that — apart from contributing to a more inclusive media and marketing ...

Between 2020 and 2021, 58% of characters in CPG ads were female while 41% were male, according to new research by CreativeX shared with Marketing Dive. Of all female characters analyzed by the group, ...

In July, the ASA published the Depictions, Perceptions and Harm report, which contained evidence that harmful stereotypes can restrict the choices, aspirations and opportunities of children, young ...

A group of preschool kids are playing indoors at a daycare center. Children’s ambitions, interests, and skills are shaped very early on by the media they consume, their choice of toys, and how they ...

The Drum’s recent article on the RAF’s diversity contest-winning ad on Channel 4, about fighting together against female stereotypes in communication, raises at least two important issues. The first ...

Lindsey has 20 years of experience in human resources and currently is Director of People & Culture for Westchester Country Club in Rye, NY. Women climbing, holding hands Research consistently ...

Black Americans are largely in support of gender equality between women and men and are critical of society’s lack of progress in the United States. For many Black adults, their support of gender ...