When speaking of digital markets and the recent norm of content marketing, a common dilemma arises. The entire industry often gets confused when using the terms of content writing and copywriting.

Like all skills, writing and copywriting comes naturally to some, but it can also be learned. You don’t need to go to university or take expensive online courses (though of course those can help!) but ...

This copywriting great had a profitable writing career considering that he always integrated a product or service to a specific audience persona (with brand storytelling and visual materials). It ...

Writers, today, wear many hats — as educators, trainers, and even persuaders. Among these roles, two terms often get tossed around interchangeably: content writing and copywriting. But are they the ...

Your website is ready for the next level, and it’s time to hire an SEO writer to give your content a major boost and start ranking higher with search engines. But should you hire a content writer or a ...

The information age is not only characterized by the technology that brought it about, but demand from consumers for a constant stream of content. While being a writer in the new millennium has come ...

Content Writing vs Copywriting: Content writing and copywriting are two important forms of writing in the digital world. Both sound similar but serve very different purposes. Let’s understand how they ...

Opinions expressed by Entrepreneur contributors are their own. When speaking of digital markets and the recent norm of content marketing, a common dilemma arises. The entire industry often gets ...