When developing an e-commerce website to sell products to other businesses (B2B), your goal shouldn't be that different from ...

McKinsey’s B2B Pulse Survey introduced the “rule of thirds.” Roughly one-third of B2B buying happens through self-service, ...

Competitive edge gained. B2B ecommerce is rapidly growing, offering businesses a competitive advantage. Streamline complex sales. Effective B2B ecommerce simplifies complex purchasing processes and ...

According to eMarketer, e-commerce is the fastest-growing channel for B2B product sales, and US B2B e-commerce sales will exceed $2 trillion by 2024. At the same time, eMarketer also states that, ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Some may be surprised to hear that B2B e-commerce is growing at over twice the rate of its ...

When people talk about eCommerce, the conversation typically centers around B2C — product launches, influencer campaigns, and eye-catching consumer brands. But beneath the surface of the digital ...

The business-to-business (B2B) landscape is changing as it shifts away from the traditional offline territory towards a more online world. This shift has been quite rapid, as the B2B ecommerce volume ...

Two prominent research efforts released in Q1-24 on the future of business-to-business (B2B) e-commerce suggest that the marketplace is in bad shape. In February, Forrester Consulting released its ...