Often divided into primary and secondary research, market research helps businesses identify key factors influencing their market, including the competitive landscape, target audience characteristics, ...

As a researcher who has used a wide variety of methodologies, I understand the importance of acknowledging that we, as researchers, do not pick the methodology; rather, the research question dictates ...

Quantitative business research focuses on quantifying behaviours, opinions, trends, and other variables by collecting and analysing measurable, numerical data. It answers questions related to “how ...

Enhance your social science degree with quantitative training in applied data analysis to increase your career prospects across multiple professions. Bristol's Quantitative Research Methods (QRM) ...

The Advanced Quantitative Methods (AQM) pathway is designed to foster research that pushes the boundaries of quantitative methodologies in the social sciences. AQM is fundamentally about ...

Admittedly, this post is just one more attempt to avoid the inevitable: my last evaluation paper of the semester. In the next 48-hours, I need to create a draft outcome evaluation plan for my ...

The accelerating pace of disruption to business models means brands must be agile enough to make informed decisions within days—or even hours. They can thrive or fail based on their ability to make ...

This course is available on the MPhil/PhD in Cities Programme, MPhil/PhD in Sociology, MSc in Economy and Society, MSc in Political Sociology and MSc in Sociology. This course is available with ...