In 2023, when Jordan Brand started work on recreating a 2025 reissue of the original black and red Air Jordan 1, that mythi ...

Jordan Brand celebrates the Lunar New Year annually, assembling an expansive roster of footwear that often features the AJ1 Low in both its standard and OG builds. This is the case again this year ...

Those of us who were around to witness Jordan play can attribute our love for sneakers to seeing him destroy his opponents on the court while wearing his AJ 1s. That mix of total annihilation and ...

Sneaker customizer Niko Barber, aka Neeks Custom Sneaks , took to Instagram yesterday to show off the one-of-a-kind Air ...

Today, we're gonna be sole-swapping a original 1985 pair of Jordan Chicago 1s with a donor sole ... for $65 is now in the aftermarket, brand new, for about $20,000, and that's if you can even ...

J Balvin's new Air Jordan 1 collaboration went on sale this week and sold out within minutes, leaving many fans without a pair of the colorful sneakers. A handful of people had no trouble at all ...

Shortly afterward, Nike secured LeBron James on a $90 million deal. With LeBron’s signing, Nike transitioned Anthony to Jordan Brand as part of an effort to inject new life into the division.

Narrator: This is the Jordan 1 Retro Fragment ... Announcer: On September 15, Nike created a revolutionary new basketball shoe. On October 18, the NBA threw them out of the game.