Rocket CRM Introduces Expanded Marketing Automation System for CRM Platform

Rocket CRM has released a set of enhancements to its marketing automation system within its customer relationship management ...
CIO

CRM vs. marketing automation: What’s the difference and which do you need?

Both CRM and marketing automation systems handle leads, contacts and companies, but where does one start and the other stop? Behold this guide for the bewildered. The footprints of marketing ...
Forbes

Are Your Marketing Automation And CRM Systems Ready For Your ABM Strategy?

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. If you are a marketing or customer relationship management (CRM) leader looking to execute ...
Forbes

How To Determine The Right CRM And Marketing Automation For SMBs

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. As businesses focus on gathering and using relevant data to gain true insights into their ...