Machinima has agreed to disclose when it’s paying YouTube creators to endorse products, settling an investigation by the Federal Trade Commission about the multichannel network’s promotional videos ...

Microsoft has confirmed that it asked Machinima to label its paid Xbox One video content as adverts, after it was revealed that YouTubers would only be paid a higher rate for saying nice things about ...

Xbox One's Machinima app will include features and videos exclusive to Microsoft's next-gen console as well as achievements users can earn by using the app, Larry "Major Nelson" Hryb revealed on Xbox ...

When launching a new console, a lot of work goes into promotion. Ads are crafted, interviews are conducted, and fans are educated. While traditional advertising certainly works to spread the word on ...

?Chairman and CEO Allen DeBevoise speaks of a watershed event for the video entertainment site for video gamers that has moved into longer-form narrative content.? ? By Georg Szalai Global Business ...

With 125 million viewers watching more than 1 billion of its videos a month, Machinima may be the most-watched channel that’s not on TV. The specialty channel devoted to video-game aficionados — which ...

Gamer-focused streaming video network Machinima has hired Chad Gutstein to lead the company as its new CEO. "Machinima is ready for the next level, and Chad has all of the unique qualities we were ...

Machinima.com, a web portal for online videos based around video game content sounds pretty niche (and downright geeky), but don't underestimate its core 18-34 year-old male demographic. The portal's ...

Initially, 12 shorts will be produced for the Machinima network. By Carolyn Giardina Tech Editor Ridley Scott, with his commercial production company Ridley Scott and Associates, has partnered with ...

Machinima has agreed to disclose when it’s paying YouTube creators to endorse products, settling an investigation by the Federal Trade Commission about the multichannel network’s promotional videos ...