Roblox is known as a means to create all kinds of games, but this new official one made by the developers allows players to visit Barbieland.

Barbie joins Roblox as Gamefam lets players build her enormous Dreamhouse and customizing their ideal version of the iconic doll.

Gamefam Studios, the developer of several other branded Roblox games like Sonic Speed Simulator and TMNT Battle Tycoon, has partnered with Mattel to bring Barbie to the platform in upcoming free ...

Mattel and metaverse game developer Gamefam are bringing a Barbie-themed game to the global immersive platform Roblox on 6 October.

The first-ever official Barbie Roblox game - Barbie DreamHouse Tycoon - launches on 6th October, inviting players to enter the world of Barbie and build their very own DreamHouse.