From the #ShotOniPhone challenge to your favorite Instagram model’s description of their latest photo shoot, hashtags help guide those who would absolutely love your content straight to your page. Let ...

Instagram is my happy place. I open my feed to escape from the real world, to forget about current events, to fill my heart and soul with beautiful things that I want to look at for hours on end. It's ...

Instagram is testing out ways to make hashtags more valuable by adjusting how top posts are ranked on hashtag pages. Now, more recent and timely content will be surfaced in the section that curates ...

Instagram is now letting users follow hashtags in addition to the people and brands they already do, the social media company announced Tuesday. To follow a hashtag, you can search for it or click on ...

Hashtags are a portal into the communities that live on Instagram and an effective way for people to find your content and begin following you. And so in order to have users find your account, you tag ...

Forbes contributors publish independent expert analyses and insights. Houston-based journalist covering all things related to Instagram and social media. The Instagram marketing debate of hashtag ...