When you have a massive Excel workbook overflowing with data, trying to make sense of it can feel like a tough task at times. Be it sales data, client names, product segments, dates, or geographical ...

Pivot tables are an advanced method of arranging organized data and using formulae in Microsoft Excel. We could use standalone formulae over rows and columns but upon adding or deleting rows these ...

In the previous posts of this Excel series for Search Engine Marketers (Part 1, Part 2, Part 3, Part 4), I’ve shared various tips and tricks for the tool. However, today’s post is just going to cover ...

In 7 useful Excel formulas and functions for PPC, I shared tips to quickly identify high-impact PPC optimizations that will move the needle for your brand or client. I am a firm believer in an ...