Advertisers can now guide Google’s AI to create text assets that align with brand tone, messaging, and compliance standards.

Advertisers now have just six months to reactivate canceled accounts before Google permanently deletes their data.

Google will soon require certification to target prescription drug keywords – a major shift for healthcare and legal ...

Paramount Skydance aims to battle Amazon and Google for digital ad dollars, but must first navigate a tricky issue among ...

Google is rolling out updates to Search and Discover that introduce AI-powered features, improved navigation, and a new ...

Google lets U.S. merchants offer product subscriptions in Shopping ads, creating new recurring revenue and customer loyalty ...

When you think of Google, what comes to mind? Search engines, smartphones, email, cloud storage — perhaps even self-driving cars. But beneath its impressive portfolio of products and services lies the ...

Google's had mixed luck with antitrust rulings lately, but it's not a great sign that Google has so many legal woes that it ...

A new redesign of Google Search groups all ads together under a single 'Sponsored' heading to make it easier to distinguish ...

A federal court today found that Google LLC maintains an illegal monopoly in the advertising technology market. The decision comes less than a year after a similar antitrust ruling against the ...

Alphabet Inc.’s Google has spent the past week in Virginia federal court seeking to persuade a judge that selling off its ...

Google is willing to share more data with publishers to remedy a court’s finding that the Alphabet Inc. unit illegally monopolized some advertising technology, a senior executive said.